Norma Nickerson at UM’s Institute for Tourism and Recreation Research (ITRR) will be presenting a “hot off the presses” study on the effect gas prices will have on travel to Montana this summer. They’ll be including this fresh research in their Thursday afternoon and Friday morning break-out session – “Montana Travel Trends and Tools” – at the April 12-13 Tourism Conference in Great Falls.
Come find out how the increase in gasoline prices will affect Montana visitors trips including whether or not they will visit the state, what change rising gas prices will have on their travel and spending patterns, and how it will change their length of stay. And – the big question – at what gasoline price will the visitor change their trip?
Dr. Suzanne Cook also promises the latest data on U.S. and International Travel Trends, challenges and opportunities for her April 12 Thursday morning keynote address “Outlook 2012 – Travel and Tourism.” Dr Cook, U.S. Travel Association Senior Advisor, will be drawing from a number of special studies and ongoing research programs to provide us a look at where we’ve been since the economic downturn in 2008, the signs of recovery, and what’s on the horizon for travel and tourism in the viewable future.